Journal

Thinking, written down.

Short pieces on brand, design, digital and AI, written from the work rather than around it.

A late 1980s advertising agency art studio. A designer pastes up a classic car magazine cover on a parallel motion drawing board while colleagues work behind her, no computers in sight.
AI, Design
3 September 2026

What survives a platform shift.

Airbrushes, the web, interactive TV, mobile and now AI. Five times the tools died and the job did not. What that means for your business.

AI
12 August 2026

I let an AI rebuild my website. Here is the honest version.

I gave an AI the run of my own website for a few weeks. What it cost, what it saved, and the one thing it could not do at any price.

Brand
21 April 2022

The 12 advantages of branding your business

Why a considered brand pays for itself, twelve times over.

AI, Design
21 April 2022

UX and AI glossary: a dictionary of design terms.

124 terms from UX, UI and AI, explained in plain English.

AI, Design
21 April 2022

When UX goes bad, and how to fix it

Your website decays even when nothing changes. Why it happens, and what it costs to ignore.

Next

Your project could sit here.